NY State “Pink Tax” Ban Now in Effect

New York’s “Pink Tax” ban is now in effect. That means prices of items for “substantially similar” products that are marketed to different genders can no longer be priced higher for women than they are for men. Governor Andrew Cuomo says by abolishing the pink tax, women and girls will no longer be subject to harmful and unfair price discrimination and any businesses who fail to put an end to this practice will be held accountable.