In an effort to help prospective parents find hospitals that deliver quality maternity care, Excellus BlueCross BlueShield announced that Bassett Medical Center in Cooperstown, is one of the first hospitals to receive the Blue Distinction® Center for Maternity Care designation, a new designation under the Blue Distinction Specialty Care program.

This new Blue Distinction Centers for Maternity Care program evaluates hospitals on several quality measures, including the percentage of newborns that fall into the category of early elective delivery. In addition to a low rate of early elective deliveries, hospitals that receive a Blue Distinction Center for Maternity Care designation agreed to meet requirements that align with principles that support evidence-based practices of care, as well as having initiated programs to promote successful breastfeeding.